For many years, the Cheetah Preservation Foundation has stood as a symbol of passion, dedication, and hope for the future of wildlife conservation. Through rescue efforts, education, conservation initiatives, and unwavering compassion, the foundation has touched countless lives, both human and animal, while helping create a future where people and wildlife can thrive together.
Refreshed Identity
We are proud to share an exciting milestone in our journey. As we prepare to celebrate our 40th anniversary in February 2026, we have refreshed our visual identity and introduced a modern evolution of our name. Moving forward, we will be known simply as Cango Wildlife - a name that reflects who we are today and the vision we carry for the decades ahead.
This change comes with a refined logo, thoughtfully adapted from our original design rather than replaced. Our iconic cheetah silhouette remains at the heart of our brand, honouring the legacy that has carried us for 40 years. With cleaner lines and a modern profile, the new emblem signals our next chapter - stronger, bolder and future-focused.
We chose evolution over reinvention. Our history is our foundation, and our future builds from it with renewed purpose and pride.
This identity update marks the beginning of a broader transformation. We are elevating our style, our storytelling and our guest experience both online and across our facility. From new animal habitats and refreshed visitor areas to digital upgrades, enhanced family zones and the launch of our Boa-themed restaurant, Cango Wildlife is stepping into a new era of innovation and impact.
Our mission remains clear: to protect wildlife, inspire public connection and lead with ethical, progressive conservation principles. These changes simply allow us to do it with greater intention, clarity and excellence.
As we enter our 40th year, we invite our supporters, partners and the community to join us on this journey. Visit us, follow our progress and be part of this exciting transformation, because while our look has evolved, our heart and purpose remain unchanged.
The next chapter of Cango Wildlife has begun, and it is filled with energy, ambition and a deep commitment to the natural world we serve.
Further Reading
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